Sometimes the most impactful design choice is not always the most ostentatious. On-product branding can take shape in a variety of materials, colors, and finishes - wow does not always have to be flashy. The biggest brand impact can often be made with the subtlest choices. Some of the most influential brands in the market today choose to utilize satin and dark aesthetics for their on-product branding needs. Deliver a subtle impact to your consumers with satin and dark aesthetics.
SUBTLE SATIN
Satin finishes offer a timeless appeal and provide subtle accents to product designs. Applicable across many industries and materials, the soft matte look can be used in a diverse display for a velvet-like appearance. Our zinc product line reads robust, but when satin finishes are utilized, often within the transportation and automotive industries, details are accentuated in a new and unexpected way. Although high-gloss finishes have dominated the market, satin is making a comeback as the sought-after aesthetic.
DEFINED DARK
Moody and defined – dark finishes bring shadowy depth and contrast to any product design. Whether smooth or textured, the impactful distinction that dark finishes deliver is unmatched. Like the minimalism trend we are seeing across technology and home industries, dark aesthetic trends play into the idea of ‘absence’ – where less truly can become more.
Satin and dark aesthetics allow for exploration of premium materials and textures while also making space for a more complete and subtly impactful brand experience for the consumer. Although separately impressive, when combined, satin and dark aesthetics can provide next-level brand impact. The best brands understand the importance of adapting to changing trends and consumer expectations while honoring the brand attributes they have built up over time.
No matter if your branding goal is subtle, bold, or somewhere in between, LaFrance has the expertise and capabilities to bring all design inspiration to fruition. Complete our form below for information on the breadth of capabilities with satin and dark design aesthetics and more!
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