Like many things, the pandemic had a sizeable impact on tradeshows. In-person events weren’t even considered in 2020. Many organizations returned but with watered-down versions and virtual-only shows without much fanfare the following year. However, the number of in-person events have begun to rebound in 2022. Insiders believe in-person events will continue to rise as will the numbers of attendees. Consumer behavior and values, along with their buying methods, have completely changed since 2020. Now more than ever, it is critical to make a splash in ever-changing marketplaces to ensure your products get noticed.
Help your product offering stand out among the industry’s brightest minds and hottest products on the show floor. LaFrance has extensive experience supporting special editions, serialized badges, and performance branding. Introducing new concepts to the world? There's no better way to captivate an audience than by featuring distinctive on-product branding, decorative trim, and functional components. LaFrance is here to help make sure your branding looks as innovative and cutting-edge as the product you’re debuting.
As you’re planning your booth layout and staffing, take the time to ensure your product designs are eye-catching. Do they command attention and draw attendees to interact further with your product? LaFrance can help ensure they do! Whether you need tens of millions of pieces or just a handful for a show, we value the relationships we form with our accounts and customers. We are here to support your brands and growth results.
If you’re planning to showcase at CES, MIDO, IFA, SEMA, or any of the many other global tradeshows making a resurgence in 2023, be sure to contact us. We look forward to hearing from you and helping turn your concepts into reality.
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